Get found by the right people
Understand what nearby customers search for and how to make your pages more useful to them.
BUILT FOR SMALL BUSINESS. MADE FOR YOU.
Your business
deserves to
be found.
A step-by-step online SEO course for small business owners. Learn to use AI to improve your website, reach local customers, and give more people a reason to choose you.
✓ No SEO experience needed✓ Lessons + video walkthroughs
THE PLAYBOOK FOR YOUR NEXT CHAPTER
▤
Looks like a book. Works like a course.Online lessons and video walkthroughs.
LESS GUESSWORK. MORE DIRECTION.LOCAL SEO ✦ AI TOOLS ✦ BETTER WEBSITES
For the businesses that keep our communities moving.
Local services✦Independent shops✦Skilled trades✦Growing businesses
YOU KNOW YOUR BUSINESS. NOW GET TO KNOW YOUR WEBSITE.
A better website.
A clearer path forward.
You don’t need another confusing SEO checklist or a folder full of prompts you’ll never use. You need to know what to do, why it matters, and what comes next.
Built from hands-on experience building and ranking business websites, AI Web Playbook breaks website improvement into manageable steps. Learn the basics, put them to work on your own site, and build skills you can keep using as your business grows.
See the learning path ↗Put AI to practical use
Get help with research, page outlines, and edits while keeping your knowledge and voice at the center.
Make every visit count
Build clearer pages that help visitors understand your offer and take the next step.
ONE STEP. THEN THE NEXT.
Less overwhelm.
More “I can do this.”
A practical path from “where do I start?” to a website you understand and can improve yourself.
01 → 06
Planned curriculum. Lesson details are being finalized.A focused learning path.
Built around your business.
01Start with a strong foundation
+
Understand how search works, identify your audience, and create a clear starting point for your website.
02Find what your customers search for
+
Explore local search intent and organize relevant topics around the services you actually offer.
03Build pages with a purpose
+
Work through page titles, headings, internal links, and clear calls to action.
04Write helpful content with AI
+
Use AI to draft and refine content, then check accuracy and add your own experience.
05Strengthen your local presence
+
Learn the role of business information, location pages, and your Google Business Profile.
06Measure, improve, and keep going
+
Get familiar with search performance and use what you learn to choose your next improvements.
CHAPTER 01 / STEP 01Know where
Know where
you’re starting.
A little clarity now makes every next step easier.
YOUR FIRST ACTION
Take a fresh look at your homepage.
Take a fresh look at your homepage.
YOUR OWN BUSINESS. YOUR OWN PACE.
A playbook you
can actually use.
An online course that turns a big project into a series of small, practical actions. Open a lesson, focus on one step, and come back when you’re ready for the next.
- Individual lesson pages with a clear focus
- A guided path through the course
- Lessons and video walkthroughs that work on your phone
START WITH THE FOUNDATION. BUILD FROM THERE.
Your business. Your pace.
Your playbook.
Start with one course or choose the complete collection. Five courses are planned, with step-by-step lessons and video walkthroughs.
START HERE
Startup course
The foundation for improving your business online.
$39990 days of course access
One payment. No automatic renewal.
- Step-by-step lessons and video walkthroughs
- AI-assisted website guidance
- Local SEO fundamentals
- Individual online lesson pages
KEEP BUILDING
Additional courses
Add the next course when you’re ready.
$199per additional course
Four additional courses are planned.
- Expand beyond the Startup course
- Choose additional courses individually
- Lessons with video walkthroughs
- Titles and release dates coming soon
SAVE $296 ON THE COMPLETE COLLECTION
Full playbook
All five courses, in one purchase.
$899six months of access to all five courses
$1,195 when purchased individually.
- Startup course included
- All four additional courses included
- Step-by-step lessons and video walkthroughs
- Six months of course access
- Additional months available by request
SOMETIMES, YOU JUST WANT TO ASK SOMEONE.
Let’s work through it.
Together.
Get private, one-on-one consulting directly with the creator of AI Web Playbook. Bring your website, your questions, or the obstacle that’s holding you up.
We’ll connect by video chat and share screens to work through your next steps. Get help navigating your tools, improving your online presence, and understanding additional approaches beyond the course.
- Ask questions about your own business and website
- Work through obstacles with live screen sharing
- Get guidance on your broader online presence
- Learn additional strategies beyond the course
Consulting is purchased separately from course access. Booking availability will be published before sessions open.
A FEW THINGS YOU MIGHT BE WONDERING.
Good questions.
Straight answers.
Is this a physical book?+
No. AI Web Playbook is an online course with step-by-step lessons and video walkthroughs, accessed through a paid account. The book is a visual representation of the playbook.
Do I need to know anything about SEO?+
The course is designed for beginners and small business owners. It introduces the basics before moving into practical website improvements.
Will this work for a local business?+
The planned lessons focus on small and local business websites, including service pages, local search topics, and clear business information.
Does the course guarantee Google rankings?+
No. Search visibility depends on many factors, including competition and the quality of your website. The course teaches practical improvements, without promising a particular ranking, traffic level, or sales result.
How long does course access last?+
Startup includes 90 days of access from purchase for a single $399 payment. Access ends after 90 days, with no automatic renewal. Full purchase terms will be available before enrollment opens.
Can I get one-on-one help?+
Yes. Private consulting is offered separately at $125 for 30 minutes or $250 for one hour. Sessions include video chat and screen sharing for questions, troubleshooting, website guidance, and additional strategies beyond the course. Booking opens when availability is published.
How does the five-course bundle work?+
Startup is $399. Each of the four additional courses is $199. The complete five-course collection is $899, saving $296 compared with purchasing all courses individually. The $899 bundle includes six months of access, with additional months available by request. The collection is being developed; course titles and release dates will be confirmed before enrollment opens.
Can I follow along on my phone?+
The course experience is designed for phones, tablets, and computers. Some website editing tasks may be easier on a computer.
YOUR NEXT CUSTOMER COULD BE SEARCHING RIGHT NOW.
Make it easier
to choose you.
Choose your course ↗Practical steps. Clear direction. Your business, moving forward.